chris
Many logo’s are created with a meaning behind it. A logo is an indication of what a product is intended to represent or want to communicate with you. So one can meet the symbols, shapes, colors, etc. Used to show meaning, which when viewed fully, conveys the full meaning.
Usually, logos are designed to communicate with the desired meaning but include a hidden meaning that is not easily seen or explained by the normal eye. Such hidden explanations are deliberate, but sometimes they just happen by accident.
Interestingly, there are many famous logos in the world with hidden meanings. But for the purpose of discussion here, below are several logos that will prove the point.
1. LG
The LG logo is known worldwide in many products. If you look at it daily, you can see L and G installed on a device that represents the brand name. What most people don’t recognize is the face that is on the logo. L forms the nose and G is the other part of the face. LG came up with this idea to create a warm and welcoming atmosphere in their product, providing a reliable foundation for their products.
2. Amazon
Amazon is another big company with a brand that a lot of us come across almost every day. I’m sure most people have noticed the arrow symbolize a smile, expressing the good and the satisfaction in this product. Although, not everyone is aware that the arrow is actually pointing from A to Z, which explains the clever range of items Amazon sells.
3. Beats
The Beats by Dre logo is very simple. The ‘b’ is included in the circle followed by the product name, it actually symbolize the head of a human, and the meaning of the ‘b’ letterform is the brand’s headphones. This gives the product a personal touch, enabling people to see themselves on headphones.
4. Formula One (F1)
Formula One Racing is another company that uses the sport’s core values on its logo. The black color represents power and determination and the red color symbolize passion and energy, in accordance with sportskeeda.com. On the other hand, in the game, and for the negative space, the F1 logo is more than a black ” F ” with red racing stripes; the space between these two main points to consider is the number of 1.
5. Toyota
The vehicle manufacturer’s logo is certainly more to it than meets the eye. Toyota has said that the three intersecting circles of the American automobile “to symbolize the unity of the hearts and minds of our customers and the heart of Toyota products. In the background, the space represents Toyota’s technological advancement and the endless possibilities you have for us. “And it might be even more impressive if you look closer at the overlapping ovals, you’ll see the word “Toyota”, which was written in the letter.
6. Adidas
The name Adidas is derived from its founder, Adolf Dassler. The company logo has changed over time, but it was always designed with three stripes. The main design is shown above which consists of three stripes at an angle which together makes a triangle. This represent a mountain, which in turn symbolize the challenges which every athletes have to overcome.
7. Sony Vaio
Vaio is a great example of having a hidden meaning within your logo, so hidden that I only picked up on it recently! The logo integrates the ideas of analog and digital technology into one, using the V and A to represent an analog wave, and the I and O to represent binary from the digital world.
8. NBC
This is a very well known logo around the world and has a brilliant meaning behind it. Every one of the peacock feathers that can be seen on the logo, symbolizes the branch of the NBC Network: Entertainment, Stations, Network and Productions. The head of the peacock is also facing to the right rather than to the left, proposing to look forward to the future, not back to the past.
9. Fedex
The FedEx logo is the most popular logo which is placed in the sacred category by certain developers for its use of the negative space. Lindon Leader, designed the logo in 1974 and the brand has won more than 40 awards worldwide for its simplicity and right arrow pointing between E and X. The logo was designed to feed the idea of forward thinking and movement.
10. Wikipedia
The Wikipedia logo doesn’t really have much of a hidden meaning, but have you ever asked yourself why the circular jigsaw of the Wikipedia logo has missing parts? It’s very simple, Wikipedia aims to be an encyclopedia for everyone’s information, everywhere. The fact that the field is incomplete represents the fact that it will always be an ongoing work, increasing in articles and information on a daily basis.
GIPHY App Key not set. Please check settings